The Concept
In exchange for paying a management fee and a
share of the monthly office overhead, Alabama RE/MAX
Associates keep the maximum amount of their
commissions and receive the many Alabama real estate
career benefits of RE/MAX programs and services.
The Short Story
RE/MAX is a worldwide network of top producers fueled
by industry-leading RE/MAX Technology, an enormous
RE/MAX advantage in advertising presence, the most
advanced Internet reach and functionality, and a comprehensive
suite of educational training superior to all competitors.
Ask any Birmingham REALTOR® who has Premier Market
Presence in their city.
That is why RE/MAX REALTORS®, on average, out produce
all competitors nationally, and lead the industry
in experience and advanced professional designations
which indicate excellence in various categories of
real estate service and expertise. Ask any First choice
realty professional which realty brand has outsold
their competitors for the past ten years, according
to the MLS.
RE/MAX recognition and respect among consumers
is unparalleled, with brand identity on par with
Advertising Age Magazine's top global
Mega-Advertisers. Our "Above the Crowd!®" hot air
balloon insignia is among the Top 10 most
identifiable corporate logos in the World! Ask
any Birmingham REALTOR® which national and Alabama
real estate brand blankets the airways with
advertising.
Our agents have the freedom to choose their own specialties,
set their own priorities. and build their own business
- their way. Ask any Birmingham REALTOR® which franchise
gives an agent the most flexibility and the greatest
opportunity.
RE/MAX Offers:
- A Global real estate network with unparalleled
recognition in 63 countries
- Over 40% of all real estate advertising on national
television.
- National print campaign in Time, People, Fortune,
Money, Good Housekeeping, National Geographic, Golf
Magazine, more
- Nationwide radio sponsorship of America's most
popular sports talk, business talk, and music programs
- Premier Market Presence in Birmingham Alabama,
and most smaller cities and towns in Alabama, as
well as Nationally
- Advanced training via satellite TV broadcast to
RE/MAX offices and Agents' home.
- A business model providing Sales Associates the
freedom & independence needed to balance their
life.
RE/MAX Agents:
- Hold significantly more ABR, CRP, and CRS
advanced professional designations than their
competitors
- On average, lead all competitors in
experience and productivity
- Exchange free, direct agent-to-agent
referrals with 115,000 of their RE/MAX
counterparts worldwide
- Have contributed over $67 million to Children's
Miracle Network®, and are the nationwide sponsor
of the Survivor's Tent at Susan G. Komen Race for
the Cure® events combating breast cancer, and a
supporter of Happy Hill Farm & Academy/Home
for abused children.
Individual RE/MAX agents have
the greatest collection of consumer advantages to
advertise when Marketing Themselves and Their
Service to Clients.
The Industry's Best Educational
Training is as close as your office
conference room, and available at home, with
Outstanding Classroom Seminars in Birmingham, Hoover,
and Pelham.
Benefits and Competitive Advantages of
RE/MAX Affiliation
Every program and service that RE/MAX provides is
designed to enable Associates to reap the maximum
reward for their efforts and to help them reach their
full professional potential in building their Alabama
real estate career. From national television advertising
to a global referral network, and from the RE/MAX
Satellite Network to state-of-the-art electronic tools,
RE/MAX offers it all.
National advertising
Prime-time RE/MAX images fill television
screens in homes across the United States and
portions of Canada, helping generate more than 9
billion worldwide impressions annually.
Public relations
RE/MAX public relations takes many forms - from
charity sponsorships to sports marketing through
the RE/MAX World Long Drive Championship and auto
racing.
Freedom in advertising
While all RE/MAX First Choice Associates contribute
to group advertising funds, each individual Birmingham
REALTOR®, Pelham REALTOR®, or Alabama REALTOR® determines
how to invest in their own individual advertising
and personal promotion. At RE/MAX, it's the First
Choice Properties Sales Associate - not the Broker/Owner
- who decides how much he or she spends on advertising
and which media to use to best serve customers. Unlike
agents with other real estate operations, RE/MAX Associates
receive the leads that their efforts generate. The
independence and creativity of RE/MAX Alabama REALTORS®
are nowhere more visible than in personal promotion
activities.
Build a personal sales team
At RE/MAX, you are free to hire licensed or
unlicensed assistants, or create a sales team with
members specializing in various aspects of the
business -all within the overall management
framework of the brokerage. This freedom enables
you to build your business to any level you
desire.
Negotiate commission rates
Birmingham Alabama REALTORS® with conventional companies
work within a rate established by the brokerage.
It's different at RE/MAX, where you have the
flexibility to negotiate commission rates with
customers. This freedom benefits both you and
the
customer, especially when specialized properties
require innovative marketing.
Advanced business training
Since it doesn't have to cater to inexperienced
or marginal producers, RE/MAX training immediately
jumps to the top producer's core need-increasing
business without increasing work time. All RE/MAX
training focuses on this goal, whether delivered
via the RE/MAX Satellite Network, RSN®, national
and regional conventions, or office-level training
sessions. An increasing number of RSN® courses are
worth credit for continuing education or
professional designations. A typical RE/MAX
International Convention includes more than 130
educational sessions, including numerous courses
offering credit toward professional designations.
International referral program
The RE/MAX Referral Program has proved to be more
successful than any other referral system in North
America. Full-time quality Alabama RE/MAX REALTORS®
sending leads directly to other full-time quality
Associates provide better service for customers and
extra income for themselves. With the RE/MAX Web Roster
on Mainstreet - which is updated daily-it's easy to
find an ideal recipient and automatically generate
and send referral forms.
Most recognized logo in real
estate
The RE/MAX Hot Air Balloon is one of the most
recognized symbols in real estate, a reflection
of large market share. The "Above the Crowd®" logo
soars on RE/MAX advertising and promotion
worldwide. Ask any Birmingham or Alabama REALTOR® which realty brand is most recognized
More signs, more ads, more
prospects
When an office is filled with top-producing
agents, the result is more yard signs and
advertising throughout the market and more
customers walking into or calling the office.
Momentum picks up even more because only competent
professionals handle the floor - converting a high
percentage of off-the-street business into
listings and sales.
Experiment and be creative
RE/MAX First Choice realty professionals are
innovators. They were among the first to
aggressively embrace personal promotion and buyer
agency, and to adapt technology to the real
estate
sales process. New ways of doing business don't
depend on top-down approval. The innovations
start
in the field and the RE/MAX system responds with
support. Birmingham REALTORS® with RE/MAX
are
encouraged to be the first to pioneer trends that
lead to increased productivity.
Have all the advantages of owning a
business without the disadvantages
At RE/MAX, you enjoy the independence of
running your own business without the hassle of
keeping shared equipment running, handling staff
payroll, getting the brokerage bills paid, dealing
with business ownership tax issues and meeting
other regulations that are among the day-to-day
responsibilities of the broker. This arrangement
frees you to focus on selling real estate.
Control your expenses
At RE/MAX, you have complete control of how
much of your income you put back into your
business and how you allocate business expenses.
Benefit fully from business-expense tax
deductions
The maximum commission concept means RE/MAX Associates
don't immediately lose a percentage of income-and
thus the tax deductibility of that "expense" - to
a broker in.
Set and attain your own goals
At RE/MAX, you create your own business plans
and set your own Birmingham real estate career
goals. No manager will tell you how many sales
you
need
to make or whether it's appropriate to pursue
a
particular professional designation. You schedule
your own vacations and work under your own
pressure, not someone else's.
Control your work schedule
Having the freedom of being in business for
yourself, you can set your own income goals at
RE/MAX and plan the use of your time accordingly.
Convinced that leisure time is crucial to
professional success, RE/MAX encourages
REALTORS® to take time for other areas of their
lives and to recharge their energies.
Personal promotion
At RE/MAX First Choice, realty professionals have
the freedom to be creative with unlimited
promotion and advertising to generate a continual
stream of qualified prospects.
Prosper in any market
RE/MAX synergy, services, the maximum
commission program, referral and repeat business,
and real estate experience, enable RE/MAX
Associates to survive-and even flourish-in down
markets.
The Real Estate Leaders®
RE/MAX was the first network in the industry to
pass the sales milestone of 1 million transaction
sides in a single year. Nobody in the world sells
more real estate than RE/MAX
Repeat and referral customers
RE/MAX Associates have built up reserves of
satisfied customers. About 70 percent of RE/MAX
transactions result from repeats and referrals,
quality prospects who require far less qualifying
than new customers. The less predictable sources
of business make up about 30 percent of the
transactions of RE/MAX Associates. When a
recession hits, it's the Alabama REALTOR® with the
contacts and the referrals who continues to
thrive.
Choose your specialty
Being in business for yourself at RE/MAX First Choice, you
have the flexibility to choose your listing and
sales specialties in developing your Alabama
real
estate career. A glance at the RE/MAX Referral
Roster shows more than 20 residential and
commercial specialty areas declared by RE/MAX
Associates. These include auctions, buyer
brokerage, condominiums, farm and land, luxury
homes, military, new construction, relocation,
rentals, and vacation and resort properties - the
entire property and housing spectrum.
Specialize in real estate sales, not
marketing unrelated services
With RE/MAX there is no pressure to market
products or services in conjunction with the real
estate transaction. There is no risk that the
success of a transaction will be tainted by a
customer's experience with a product or service
over which the agent has no control. No mandatory
home warranty programs. No home improvement
projects. No hotel or car-rental pitches.
Build your real estate portfolio
without paying big commissions to the
broker
When selling property in your own portfolio,
you want to keep the maximum gain possible - not
forfeit a big chunk of a commission. Why sacrifice
personal investment returns to fund your broker's
retirement instead funding your own?
Worry-free vacations
At RE/MAX First Choice, it's not going to be the new kid who
fills in on a suddenly sensitive deal because the
broker thinks the experience will do him some
good. When you are away from work, only competent
REALTORS® are there to shepherd transactions
forward.
Enjoy the pride that comes with running
one's own business
RE/MAX First Choice Associates are perceived as being
independent entrepreneurs. This earns the respect
of industry peers and other professionals in
the
community. And most important, it generates an
intense internal pride that comes from making
your
own way.
Unlimited opportunity to
succeed
At RE/MAX First Choice, your real estate career is
limited only by your ability, determination, and hard
work not by restrictions one finds in conventional
real estate companies. At RE/MAX, quality people who
are serious about excelling in the real estate business
have the freedom to realize their full business potential.
The professionalism and experience of existing RE/MAX
First Choice REALTORS® contribute to the success of
each new Associate.
In addition, RE/MAX name recognition,
reputation for quality service, and market
strength - rapidly becoming worldwide in scope -
provide Associates a considerable advantage when
competing for clients.
Take a Step Above the Crowd®
If you are interested in joining one of the
fastest-growing real estate organizations in the
world, call us at 1-800-321-4801 or contact
us from our contact page
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